About Sophia Praxis
The Practice of Wisdom
Sophia Praxis is the name I give to the work of bringing understanding into form.
It is less a company than a philosophy. A way of working where reflection guides design, and technology, craft, and systems serve clarity rather than speed.
A Way of Working
Every project begins with the same question: What is the simplest thing that will suffice?
Whether it’s software, writing, or mechanical restoration, each process becomes a study in attention - learning how things fit together, how they fail, and how they can last.
What I Do
Under Sophia Praxis, I explore ideas and build systems. Sometimes that means designing software or analytical frameworks. Other times it means rebuilding an engine, writing about the lessons found in the doing, or consulting on projects that need thoughtful structure.
For more than thirty years, my work has always looked the same from the outside: build tools, solve problems, support systems, make things work.
But the truth is that my job titles have never reflected what I’ve actually done.
Across every role, industry, and project, my real work has been consistent:
understanding complex systems, identifying the underlying bottleneck, and creating practical solutions that make life easier for the people who rely on them.
I began doing this long before “data-driven” or “AI-enabled” were common terms.
Two decades ago, while working for a national tutoring company, I pulled standardized test scores from across the country, connected them to geography, and built a way to identify each neighbourhood’s weakest subject. That simple insight “grade 3 math here, grade 7 reading over there” gave us targeted messaging that was more accurate, more useful, and far more human. At the time I didn’t think of it as analytics. I just thought, this is what makes sense.
That pattern has followed me through my career.
At the University of Waterloo, I’ve built AI-enabled systems that help students navigate complex information, combining retrieval, multilingual capabilities, and responsible design. These tools make it easier to find answers, understand processes, and access the resources they need - without complexity, noise, or hype. I’ve done similar work with job search systems, RAG pipelines, geospatial services, and more recently, tools that integrate Indigenous land information into location-based outputs in a transparent and optional way.
Along the way I’ve also built navigation systems, repaired engines, designed mechanical setups, welded, sewn, restored motorcycles, planned off-grid systems, and written software for everything from mobile devices to microcontrollers. Different domains, same instinct: break down the system, understand how it works, and build the thing that needs to exist.
My approach has always been quiet, simple, and disciplined.
No theatrics. No unnecessary complexity. Just useful, durable work.
Contact us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!